Tag: Development
Rebranding vs Brand Refresh
What is rebranding? What is a brand refresh? What are the key differences? What are these two similar but different process work? How and When to implement them?
How to make your advertising efforts work hard for your business
Every ad should be a contribution to your brand image. If you adopt this approach many of your day-to-day problems will solve themselves.
Bruce Springsteen is the ultimate brand
Little did I know that “The Boss” had it so clear. No wonder he is who he is and whether you like his music or not, you certainly have heard of him – could that be a result of his own personal branding perhaps?