Tag: Consumers
The Brand-Compounding Effect
How to make sure your advertising work hard for your business
The Storm before the Calm
How to use both sides of the brain (different skill sets) and jointly create effective and unique brand strategies.
Webinar: La Importancia de las marcas eticas – Spanish Version
Este es un video de un webinar que he dado acerca de la importancia de las marcas éticas en los tiempos de Covid-19 y en el futuro cercano.
Bruce Springsteen tell us how to build a Brand
3 main areas to focus on when thinking about building your brand
Consumers want conscious brands. Period
Consumers are asking fundamental questions about how well capitalism is actually serving society.
